The following information has been provided by Michaela Mora of Relevant Insights, a Texas based Market Research firm. If you have insights into the web’s truly free resources for business – please share them with us!
- freesourcing.org
This recession has been hard on many market research departments across industries and company sizes. Internal market research teams have become smaller and the expectation of doing more research with less resources has increased significantly. As much research keeps moving to online, there is a constant quest for a free survey tool that can do it all.
Unfortunately, most free online survey tools are limited versions of their paid counterparts and are offered so that users can test them. However, not all free versions are equal. Some give you more than others and you get the chance to really experience how useful the tool can be. This is the case of SurveyGizmo vs. SurveyMonkey and Zoomerang, which are the most popular survey tools today.
When I discovered SurveyGizmo a couple of years ago, I was surprised to see a long list of features I wanted in an online survey tool at a very low cost. Even at the lowest subscription plan ($19/mo), SurveyGizmo offers many more features than SurveyMonkey and Zoomerang.
Since clients keep asking what online survey tools they can use for free, I decided to share the comparison we made at Relevant Insights of the free versions of these three online survey tools on a set of features that would allow an user to create simple and relatively more advanced surveys.
You may still find some key features missing needed to deploy a survey with certain level of complexity or in a more convenient way, so if you have some cash to spare, I suggest you upgrade to one of SurveyGizmo paid subscription plans, which don’t require a long-term contract, but give you access to even more advanced features at a lower price than SurveyMonkey and Zoomerang. A professional plan ($49/mo) it is usually enough to cover all your needs from simple to more advanced surveys.
For more details on this free online survey review check the original article Three Popular Online Survey Tools – What They Give For Free.
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